What is Live Streaming?

Live streaming technology has become very popular among Internet users in the last decade. Live streaming is a popular technology and a convenient way to transfer information and is ideal for users who plan to broadcast movies and videos online.

Playing video without downloading or with downloading is included in the category of live streaming services. In this article, we introduce video CDN training, Live Streaming and its benefits and applications; So stay with us until the end.

What is live streaming?

Streaming is one of the data transfer methods for watching videos and movies on the Internet. By using this technology, the user does not need to download the entire video and movie in question and can watch it completely by receiving only a few seconds of the video.

Live streaming refers to the time when the video is playing live without recording or saving. Chances are, you’ve watched live streaming of video games. Users who live stream their games take advantage of this technology.

Regular streaming is the exact opposite of live streaming. In regular streaming, all the video content will be played in a pre-recorded form; But in live streaming, the video content is instantaneous and you can see all the events live at the same moment. Skype and FaceTime software, among the top video conferencing software, also use Regular Streaming technology. In these softwares, communication is established completely live with the intended users.

How does live streaming work?

Live streaming displays video to users in real time and completely live through different broadcast protocols on the Internet. HLS, WebRTC and RTMP are among the most used and popular communication protocols. According to the current conditions of the world, people have to communicate online more than in the past, and it is less possible to communicate physically as before. The main reason for the increase in popularity of Live Streaming technology is exactly this.

In the past decade, various industries have realized the impact of live streaming technology in their growth and have started using this technology. Holding online events and exhibitions are examples of the presence of various industries in this popular technology. Today, this technology has become the main way for industries to interact with the audience of the target community, and Live Streaming has undoubtedly been very influential on the growth of these industries. Virtual events, online training, coverage of sports matches, marketing, etc. are all dependent on live streaming technology.

What are the advantages and possibilities of Live Streaming?

Live streaming will be an effective way to achieve the goals of industries, companies, brands and businesses. In the following, we mention some of the advantages and possibilities of this technology.

  1. Cost-effective advertising

One of the important reasons for brands to use Live Streaming and communicate with the target audience through it is advertising. Many famous brands in various industries use Live Streaming for advertising, introducing new products and services, announcing news and important events. Note that advertising using this popular technology will be much cheaper than most advertising methods on the one hand, and much more effective on the other hand; Therefore, by using live streaming advertising and marketing, you can hit multiple targets with one arrow.

  1. Easy online training

Undoubtedly, you are also familiar with online training provided through live streaming. During the outbreak of the Corona virus, online education was almost the only educational method, and it was not possible to provide this educational method without using live streaming. The online training provided using Live Streaming is at a good level in terms of content, and users can use it almost without any particular problem.

  1. Communicate easily and quickly with the target audience worldwide

If you are a brand and business owner, using Live Streaming technology, you can communicate live with your target audience at any hour of the day. In fact, you won’t have a time limit for this, and you can easily and quickly communicate with your desired audience at the right times.

  1. Coverage of news and important events around the world

Another advantage of live streaming technology is the moment-to-moment and live coverage of various news and events around the world. For example, when the World Cup is held, almost all countries watch the event live using the same technology. Apple and many other well-known companies communicate with users through live streaming every year to introduce their new products, and millions of people around the world enjoy watching it live. It is worth noting that nowadays many meetings of government and non-government institutions employees are held online and offline using the same Live Streaming technology.

What is Live Streaming?

What are the uses of live streaming?

As we said before, Live Streaming has many uses. For example, this technology is used for holding online events, online training, covering various news around the world, advertising, introducing products, etc. It is interesting to know that due to the current advancement of technology, the applications of live streaming technology are increasing day by day. One of the main reasons for the development and stability of this technology is to be in sync with technological developments and to be up-to-date. Various popular programs such as Instagram, YouTube, Telegram and Facebook use Live Streaming technology. Lives held on Instagram and other social networks are using this live streaming.

Live streaming connection with video CDN

A CDN is a collection of servers that are strategically placed around a certain geographic area and deliver content to viewers who are physically distant from that area. With servers placed around the world, content travels from your server to the nearest server and from the nearest server to another server to reach the viewer’s screen. These servers are Internet exchange points and are used to reduce the time of video transmission and sending. If these servers did not exist, Live Streaming technology would not have become so popular. Therefore, a high-quality CDN can greatly simplify the rather complicated process of transferring content in Live Streaming to the user.

Guide to buying IPTV and Live Streaming service

To buy Live Streaming service, you should pay attention to some important points. When buying such a service, pay close attention to all the facilities and tools you need; Including transcoding videos and presenting them in different qualities. Naturally, in such a situation, you should get a service that allows you to transcode videos. Another important point is that the Live Streaming service must support at least one suitable player such as HTML5 Player and all the content provided can be played in such players.

If the cost of traffic is very important to you, you should buy a service that reduces your traffic costs. Services that provide content from internal servers can be a suitable option for purchasing IPTV and Live Streaming services. In addition, the service you are considering should be able to provide a client (Cilent) to play content for Android and IOS operating systems. This tool will be available to you by purchasing IPTV and live streaming service.

Conclusion

In this article, we introduced Live Streaming and explained its advantages and how to work with it, and also mentioned the connection between Live Streaming and video CDN. If you are looking to buy IPTV and Live Streaming service, be sure to check all the points mentioned about the desired IPTV and Live Streaming service. You can also share your questions with Softhost experts.

Frequently asked questions

  1. What is live streaming?

Live Streaming is one of the methods of data transfer and refers to the time when the video is being played live without recording or saving beforehand.

  1. How does live streaming work?

Live streaming displays video to users in real time and completely live through different broadcast protocols on the Internet.

  1. What are the advantages of live streaming?

Cost-effective advertising, online training, quick and easy communication with target audiences at any moment of the day and night, coverage of news and important events around the world, etc. are some of the advantages of Live Streaming.

  1. What are the uses of live streaming?

This technology is used for holding online events, online training, covering various news around the world, advertising, introducing products, etc. Lives held by users on Instagram, Telegram, Facebook and other social networks are examples of live streaming applications.

  1. What is a CDN?

A CDN is a collection of servers that are strategically placed around a certain geographic area and deliver content to viewers who are physically distant from that area.

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